This workshop is for businesses to learn how to make the best use of LinkedIn as part of a marketing strategy.

LinkedIn recently announced record levels of engagement. The platform has been growing rapidly since Microsoft took it over in 2016, and it is now so much more than just a place for recruiters and job-seekers – it is now for all business professionals.

What you will learn on the day:

– How to optimise your profile

– Making the best first impression

– What to write and when to post it

– How to curate the perfect audience

– How to reach your ideal client

– The difference between posts and articles

– Why you should engage and be social

– How to prove you know what you are doing

– Why you should have a content marketing strategy

Who are these sessions suitable for?

These sessions are aimed at clients who are considering starting a business or those that have been trading less than twelve months. The workshops are designed to lead on from each other, but please feel free to book into whichever you feel are appropriate for you.

You will need a pen and paper to take notes during the sessions

You will receive a joining link in your Eventbrite confirmation email, keep this safe as it is how you will access the session.

For more information please follow the event booking link.

 

This workshop is delivered by the Coventry and Warwickshire Chamber of Commerce. This project is part of the Coventry & Warwickshire Business Support Programme. It is part funded by the European Regional Development Fund, Warwickshire County Council and the District & Borough Councils. To be eligible your business must be based in Coventry or Warwickshire and have been trading for less than 12 months. If you have been trading for longer than this please call the office to discuss your options.